THE HTH INITIATIVE IS A $10,000 CASH INCENTIVE FUNDED BY HILLTOP HOODS AND APRA AMCOS TO HELP EMERGING AUSTRALIAN HIP HOP AND SOUL ARTISTS TO MANUFACTURE, MARKET, AND RELEASE AN ALBUM. IN PAST YEARS THE INITIATIVE WAS RESTRICTED TO SOUTH AUSTRALIAN RESIDENTS BUT SINCE 2009 IT HAS BEEN MADE AVAILABLE TO APPLICANTS AUSTRALIA-WIDE.
In addition to the $10,000 in funding, the winner will receive legal advice courtesy of David Vodika and Media Arts Lawyers which can be used for general legal or specific career advice, plus a Zoo York clothing prize pack and a Love Police ATM Merch Manufacturing Start-Up Kit.
WHO CAN APPLY?
To be eligible for the HTH initiative you must be:
- Applicants of any age (but it is expected that you will be in the early stages of your career).
- An emerging Australian based Hip Hop/Soul artist or group who has not released an album professionally/commercially.
- An Australian citizen or must have been a legal resident of Australia for the past two (consecutive) years.
- Applicants must be an APRA AMCOS member or have at least made application to join APRA AMCOS.
For more information on joining APRA AMCOS go to www.apraamcos.com.au
You are not eligible if you are:
- A previous recipients of the HTH Initiative
- An APRA AMCOS employee (or an immediate family member of an APRA AMCOS employee).
WHAT IS THE FUNDING FOR?
The grant is for costs associated with manufacturing, marketing and distributing a release of at least five original songs. This can include:
- CD artwork/design
- Marketing and promotional materials
- Postal and administrative costs associated directly with the project
Please note, the grant does not cover:
- Recording costs
- Mixing costs
- Merchandising (Love Police ATM $500 Merch Start-up kit is for this purpose)
- Equipment purchases
THE PANEL OF JUDGES
The panel of judges is made up of industry professionals chosen by the Hilltop Hoods.
This year the judges are…
- Hau (ACT) – Artist (Koolism), Presenter (triple j’s The Hip Hop Show)
- Nish (SA) – Graffiti Artist, Indigenous Community Worker, Promoter
- Ran-Dee (NSW) – Manager (Def Wish Cast, NTSC), Booking Agent, Promoter
- Raph (VIC) – Artist, Clothing Label Owner (Blank Clothing), Author (Behind The Beat)
- Tom Thum/Tommy Illfigga (QLD) – MC, Beat Boxer, Graffiti Artist, B-boy, Producer
HOW DO I APPLY?
All applications this year must be received through the online form (http://www.jotform.co/GoldenEra/HTH2015) and contain the following:
- A dropbox link with MP3 files of your demo (maximum 3 tracks)
- A completed application form including bio, proposed budget and timeline
- A press shot and a group/artist logo (if applicable)
- **All files must be zipped for submission and placed in a dropbox. The dropbox link will then need to be placed in your application form, found through this address: http://www.jotform.co/GoldenEra/HTH2015
- We will begin taking applications/demos on 20 January 2015
- All applications must be received by midnight 03 March 2015
- The recipient will be announced on Tuesday 31 March 2015.
PLEASE DIRECT ALL QUERIES TO:
Lorin Pickup at APRA AMCOS
(02) 9935 7739 firstname.lastname@example.org
16 Mountain Street, Ultimo, NSW, 2007
HTH INITIATIVE: PREVIOUS RECIPIENTS
I AM D: Recipient of the 2014 Initiative
I AM D is Brisbane based MC Tom Daley.
Debut EP ‘The Daley Grind’ out now.
Check out I AM D on Facebook – http://www.facebook.com/iamdaley
CHELSEA JANE: Recipient of the 2013 Initiative
Chelsea Jane has rapidly gained attention both national and international for her recent verse on Atlanta’s ATLien Workshop’s “Enemy”. She is also known for her involvement as a guest judge at ‘Got beef’ MC Rap battles in Sydney and Adelaide.
After seeding strong connections through her creative development journey with established artists in USA, Canada and UK, Chelsea Jane is more than ready to independently release her original music.
Check out Chelsea Jane on Facebook – http://www.facebook.com/ChelseaJaneMusic
RUNFORYOURLIFE: Recipient of the 2012 Initiative
RUNFORYOURLIFE is a 2 year old musical collective of electronic hip hop soul proportions with an extensive feature artist list that showcases some of Australia’s underground soul singers & MC’s.
At the foundation of RUNFORYOURLIFE is a forward thinking beatmaker/production/songwriting team J.Smith, Dutch & Syreneyiscreamy.
At the vocal helm their feature artist family include N’FA, Remi, Nadee, Nai Palm, Cazeaux OSLO, Zulu Flow, 1/6, Jamima Jonez, Ginger Van Es plus many more in a live show with a full band that is pure fire and soul.
In 2012 they unleashed this collaborative project and their distinct brand of music in a digital release simply entitled, ‘RFYL – VOL.1’.
Check out RFYL on Facebook – https://www.facebook.com/rfyl.music
KOOLTA: Recipient of the 2011 Initiative
Debut Album “The Extraordinary Average Joe” Out Now
Koolta Bandcamp – http://koolta.bandcamp.com
1/6: Recipient of the 2010 Initiative
Born in Australia but raised in Namibia, 1/6 (AKA Aaron Stephanus) is an African-Australian in the truest sense. Schooled in Africa until the ripe age of 18, 1/6 returned to his country of birth to experience a new life in Melbourne. Allowing this talented young lyricist to build a promising career as one of our most important emerging artists.
Inspired by intelligent and provocative underground hip-hop emcees and their advanced wordplay, 1/6 was compelled to scribble his thoughts onto a page and deliver them skillfully on the mic. Placing more importance on creating a meaningful message for his audience, yet still wanting to bring the heat in the club via the music. His recent collaborations with acclaimed producer M-Phazes serving as evidence of a mature approach and first-class aesthetic.
Boasting regular appearances on stages both big and small with respected groups such as Illzilla, Public Opinion Afro Orchestra, The Mega Horns, Polo Club, Black Jesus and his crew Pang Productions; 1/6 has become a seasoned performer since returning to his second home. And with future projects lined up with many of these groups including more collabs with M-Phazes and a solo release, we can expect more great work from this much loved emcee.
Check out 1/6’s music – http://www.myspace.com/oneslashsix
JIMBLAH: Recipient of the 2007 Initiative
Jimblah is a proud 22 y.o. larrakia/yanuwa/bardi/wardaman/walpiri man from Adelaide. Originally from the central desert, Jimblah has grown up being influenced by the local hip hop scene, which inspired him to start making his own music. Writing rhymes for ten years, and producing beats for two, he is currently working on his debut solo album, to be released early 08′.
SUBSKETCH: Joint recipient of the Hiltop Hoods Initiative 2006
Subsketch is a 22 year old MC & Producer originally from Sterling, South Australia. He has been making Hip Hop music for the last 7 years. However he is not bound by the genre in a stylistic context as his influences range widely through his avant-garde pop culture sensibilities.
After winning the Hilltop Hoods Initiative in November of 2006, Subsketch, with funding secured, took to the studio with tunnel-vision commitment that all but left his work/social life & mental state in faded tatters. The resulting album, aptly titled Cheaper Than Therapy is set for release in November. The CD is 11 songs, entirely self-produced, largely influenced by sleep deprivation, caffeine jitters & the winter of 2007.
Although relatively unknown outside of his immediate area, Subsketch has been actively involved in the local Hip Hop scene for at least the last 6 years. He has performed at the Fringe Festival and alongside Pegz, Certified Wise, Delta, Hilltop Hoods & that’s just the tip of the iceberg. He has released 2 EP’s in true d.i.y. fashion, individually burning up 100s of CDRr’s to get to anyone who would listen. These eventually found there way to extensive play on community radio both locally & interstate. As for the immediate future. The album will be let out of the box in November & the album launch will soon follow (details TBA). With work already started on the follow up, Subsketch won’t be going away any time soon.
For more info – www.myspace.com/subsketch
PARTICULAR PEOPLE: Joint recipient of the 2006 Initiative
The musical content of the album has a wide and varied range covering pretty much every aspect of the hip hop genre and maybe slightly beyond for a few examples. Styles covered include heavy, hard edged beats ,heavy sampling with big bad ass synthy basslines. Softer more musical productions using more pianos, horns, etc. Dedicated turntablist tunes with intricate and complex layers of scratches and sampling, and straight instrumental tracks with some sampling and cuts but no raps. (For the MCs out there amongst the punters.) We have done things this way so as to allow us to fully showcase the individual musical elements and tastes of each of the members.
The album will also include a number of collab tracks with well known local and interstate artists. Including Mind Over Matter (Syd) + Final Cause and Legacy (SA) on a bangin 5 MC Mashup. Plus more to be announced.
As for the final release date of the album, it was originally planned for late 2007 however, their final release will now be early 2008. The actual finished product is still projected to be late this year, with mastering / cd production booked for late November.
For more info – www.myspace.com/theparticularpeople
GENERAL KNOWLEDGE: Recipient of the 2005 Initiative
General Knowledge started off as three young mates from Adelaide. They developed the title “General Knowledge” some time in 2003 when the list of completed songs was growing. Their first stage performance in 2004 earned them first place in a “Battle of the Bands” competition and gave them the push they needed to move on from backyard MCs to start producing professional sounding music. At this time General Knowledge consisted of Detail, Jabs and Endure and together they started on their first full length self titled album.
In 2005 General Knowledge caught wind of a grant being offered by the Hilltop Hoods called the Hilltop Hoods Initiative. As General Knowledge had now finished their album they decided to apply. They won the grant and now had the monetary backing they needed to release their album. It was at this time that General Knowledge went through some major changes. Endure left the group and Detail and Jabs decided to start the first album from scratch.
A year later (2006) “General Knowledge – 5pm Friday” was independently released nationally, distributed by Obese Records. The album was well worth the wait and sparked a lot of interest among the hip hop community. Following the release General Knowledge performed next to the likes of Grandmaster Flash and Jurassic 5 with 2 time Aus/NZ champion DJ Sum1 backing their sets.
Earlier this year (2007) MC Detail released his highly successful solo album titled “Detail – Get In Line”. Both “General Knowledge – 5pm Friday” and “Detail – Get In Line” are available in stores nationally or online at GeneralKnowledge.com.au or on iTunes.
Since winning the Hilltop Hoods Initiative General Knowledge have gone from strength to strength. The grant was a foot in the door to many aspects of the music industry. They have two albums currently on shelves (General Knowledge – 5pm Friday and Detail – Get In Line). Both albums are selling well and they are performing the tracks at many big events. In the near future General Knowledge will be releasing their second full length album as well as Jabs’ first solo album.
For more information please visit www.myspace.com/GKCrew